• Rehoboth Properties

Rehoboth Properties Introduces the first Affordable Luxury Housing in Africa

Updated: Oct 3, 2020

Rehoboth Properties Limited becomes the first Real Estate Development Company to introduce Affordable Luxury Housing in Africa. The Affordable Luxury Project named Rehoboth City (Knightsbridge ) is located in Kwabenya, Accra. Kwabenya which is part of the Dome-Kwabenya Constituency, is the largest Constituency in Accra, Ghana.

Housing Evolution in Ghana

The housing industry in Ghana has experienced phenomenal changes over the years especially after gaining independence from Great Britain in 1957 (Amoako and Cobbinah, 2011). Before independence, the Department of Social Welfare and Housing was primarily responsible for the implementation of housing schemes. However, housing built through such schemes were provided only for colonial administrators, urban public, war veterans, and civil servants (Teye et al., 2013).

After independence many housing schemes operated by the state during the era were solely catered for public workers leaving the general citizens at large deprived of subsidised housing.

Under the schemes operating then, public workers had the opportunity to purchase the houses they lived in under very flexible payment plans.

By the 1980’s Housing then became of immerse concern for the state. This led to the establishment of Tema Development Corporation and the Social Security and National Insurance trust (Boamah, 2014). These two organisations set up were made responsible for all Real Estate Developments in the country. Today, it is the Ministry of Works and Housing that is in charge of housing in the country. Over the last two decades, the contribution from the state to housing has been very minimal. This is evident from the non-completion of all affordable housing schemes developed by the government.

The continuous growth in population as well as the movement of people from across the country to urban areas have played a critical role in housing shortage in the urban areas. This is because demand has not been matched with the relevant housing stock.

This situation of disproportionate population growth as against housing development has led to the current heightened housing deficit that the country faces with stands in excess of 2 million units

What is Affordable Housing?

Affordable housing is defined as housing which is priced in a way that aside the financial burden imposed for eg monthly mortgage payments, households can also be able to afford other basic requirements of life such as costs of living. Cost of living may include; education, medical care, transport, food, clothing etc.

Thus from the above, it becomes evident that, affordable housing is not just about the financial component involved in purchasing a housing unit (Squires and Hutchison, 2014), but other social and environmental factors which enhances the quality of life.

What is Affordable Luxury Housing ?

Affordable luxury housing is simply taking affordable housing to a whole different level by adding luxury to it without pricing it at it's true market value and also inclusion of amenities and facilities that enhances the quality of life.

In a nut shell Affordable Luxury housing can be viewed as for example " buying a Rolls Royce at Toyota Price "

How The Banks can help to play a Role

Many Commercial Banks within the country have not been interested in housing finance (Boamah, 2009). Their disinterest in financing housing is demonstrated by the lack of specific self-reliant departments within the banks which deal with mortgage financing (CHF, 2004). This is also supported from my primary research as many of the financial institutions claim that financing real estate is very risky due to the lack of reliable data on borrowers, high inflation rates cultural values, high default rates, depreciation of the cedi and the volatility of the economy. The above factors have increased the credit and liquidity risk for lenders as well as undermined mortgage financing by banks (Boamah, 2009 ; Beltas 2008).

This has led to the funding of real estate to become ‘no go’ area for financial institutions. Researchers claim that favourable rates of inflation and stability in interest rates can enhance the mortgage market positively (Teye et al.,2013). However in the case of Ghana, high inflation rates and depreciation of the currency makes it less appealing (Asare and Whitehead, 2015).

The Banks in Ghana can help in tackling the immense housing deficit, by providing very low rates of interest to developers and also to mortgagors.

According to an investigation carried by the United Nations (2005), Ghana abstains from

borrowing funds to invest in housing.

The policy lending rate from Bank of Ghana stands at 16% (BOG, 2019)

However, many of the financial institutions do not provide loans anywhere close to the rate.

As of April 2018, the bank lending rate; the average rate of interest charged on short term loans by commercial banks to companies stood at 34.5% ( Trading Economics, 2019).

From the information above, 34.5% interest rate represents more than double the Central Banks policy lending rate. Such high interest rates limits housing supply and makes borrowing to finance housing unfavourable.

Furthermore, most loan funds for housing, requires huge down payments, does depriving many low-income earners from obtaining loan facilities.

Government policies that have endeavoured to place lower-income earners at the centre of beneficiaries, most often have not been successful due to outflow of resources to people who do not qualify, duplication of names which constitutes corruption, and changes in government, were new government fail to continue with the existing policies of their predecessor (Stein and Castillo, 2005).

Provision of finance through mortgages is one of the most popular method of financing housing (Asare and Whitehead, 2006). This is because housing is expensive, and makes it very difficult for people to pay for the full price of a property at once (Leece, 2004). Mortgage involves advancing loans to potential homebuyers in order to support the purchase of a housing unit (Teye et al., 2013).

Ghana’s population growth is 2.15% annually, thus with the current population estimate at over thirty million people, it is expected that the yearly increase will be around 645,000. Such high rise in population growth means more demand for housing which implies increase in prices of housing as supply is unable to increase simultaneously to meet demands. Thus population growth is a barrier to affordable housing.

Nonetheless, increase in population will increase the demand for mortgage products (Asiedu, 2007).

However, the mortgage finance system is still not developed even though there exist great opportunities for development (Teye and Asiedu, 2015).

How the Government can help in the Provision of Affordable Housing

Land policies.

Land cost, aside construction cost is a very significant component in the delivery of

housing. In fact it is the most important cost when it comes to the delivery of housing

(Acheampong and Anokye, 2015). The cost of land can be controlled by the state as through